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Perpective of a 3D (architectural) Rendering
by Mich Mchilly

3D rendering or photo-real rendering is a nomenclature of producing an image based on three-dimensional data stored within a computer. 3D rendering can be designed to be abstract or as realistic as painting or photograph. Unlike photography, however, everything is imaginary and scenes need to be created. 3D Rendering requires a lot of work usually boundless amount of creative control over what may appear in the scene and how it is graphically presented to achieve good results. Before it could be done you first need to do the Modeling or Animating process. It is said to be real time because the computer makes the rendering without delay time, at each movement or modification of the 3D model.

The rendering and shading technology was first started during 1960's by venerable designer William Fetter who was attempting to devise a new process in order to maximize the efficiency of the layout inside an airplane cockpits. Over the years on the road of realism goes, 3D rendering was re-develop to increase complexity of the scene. It was called other names such as Gouraud Shading Model, Phong Rendering and later on Ray Tracing name by their developers until it was named 3D Rendering. I personally like the euphony of the word 3D rendering compared to the other names it was called.

The latest technology for photo realistic renderings wade beyond basic ray tracing, through the stimulation of technology, faster computers and a new birth of talents photo realistic 3D rendering has been ubiquitously used among artist.

Why 3D architectural rendering is a niche nowadays?

3D allows you to stimulate your creative horizons with movement, depth and animation. Over the years companies realize how to debouch the power of 3D visualization adds tremendous value to their presentations and other marketing campaigns, resulting to high volumes of sales for their products and services. It is important to heighten the awareness of what 3d can do for a business's growth. In 3d architectural you can easily presents your project/product in a turpitude or more appealing form then gives you an edge over old mediums. 3D photo real renderings play major role in real estate sales. Potential clients repose on the final product, so in order to sell you project its bes to present it realistically through 3d architectural rendering, animation or walkthroughs.

Qualities Of A Good 3D Architectural Rendering?

3D Rendering is a great way to display your products or ideas and deliver visual concepts ostentatiously to your potential clients so it's important to know how to achieve good rendering. Your ideas are translated in 3D to create Photo-Perfect 3D images. The 3D rendering artist must control all aspects of the scene such as Texture, Lighting, Transparency, Getting the right Angle, Detailed Model, and balance of Entourage in order to create a perfect result.

Texture - a method by which you add details, where you specify a color, a level of reflectivity and even a degree of bumpiness to scene. Textures allow 3D models to look significantly more detailed and realistic than they would otherwise. In order to achieve a higher level of realism make sure that the edges match closely to your model, have a larger number of smaller polygons and don't forget to to achieve good accuracy. Textures can also be repeated horizontally and/or vertically across a surface (with our without a degree of rotation), a technique used extensively for modeling surfaces such as brick walls, grass, roads, fences, etc. It can be applied in two ways: either the texture replaces whatever colour is already inherant to the polygon, or the texture colour is blended with the colour and surface properties of the polygon

Lighting - is an important aspect of scene setup in making it look realistic, this is the process where you create lightning sources to your environment, shade, shadows and refections. Lighting effects can contribute greatly to the mood and emotional response effected by a scene and can be a difficult art to master. The visualization of light in space, its effect on model cubature and scenery, is one of the great challenges in architectural rendering. The best bet to gain complete control over your lights is to experiment,ignore standard practices and investigate exactly how your lighting instruments perform and react. A good lighting means everything in the scene is brightly lit so you can see every details.

Transparency - Transparency and light refraction within a transparent material are the key parameters in order to get a realistic rendering of a material like solid glass. In creating your scene photo realistic put simply, you can see shadows through your elements.

Getting the right Angle having the right angle is one of the most important factor to consider, you have to make sure the important views are viewable in the scene and should not be distorted.

Detailed Models - Building models, is an extremely labor intensive process, even more so than our 3D models. It requires scrupulous attention to small details in order to achieve perfection. Basically a 3D model is a computer simulated wireframe representation of an object. In creating a good 3d models you need a powerful computer and processor to run most of the software. You can then output your 3D model by rendering it. A process that allows you to create a flat image of the model with texture and lighting added to the model to complete your work.

Balance of Entourage in order to create a realistic rendering you need to populate your scene with people, cars, landscaping, etc. The trick is to find the right balance of elements, and avoid objects that are too unusual or detailed no matter how appealing may seem.

Last but not the least if your aiming for perfections, create a bit of imperfection to the edges of your scenes such as floor tile, glass, dirt on the street and walls to make it realistic.

What makes a Good Rendering?

* The true measure of good rendering is the ability to accurately and persuasively depicts the client's ideas.

* Good rendering should capture details.

*Each is met with a fresh look, based upon extensive experience with a diversity of media and building types, to create a singular expression for each project.

* Has the benefit of making clear and accurate presentations.

* It should be easy to understand, high impact and quick to inspire architectural renderings which can communicate about a proposed architectural design in the best possible manner.

* Evocative works evolves from an open client-artist dialogue which aims to create visage appearance that faithfully reflect designers' and developers' intentions and aspirations.

*Express the intangible emotional and spiritual qualities architecture can possess.

3D architectural rendering brings new designs to virtual life, allowing you to see everything in it's glory as though it was already built. A renewed interest in humanistic architecture has significantly enhanced the value of architectural rendering as a means of linking concept to reality.

3D Architectural Rendering to Beautify Interior and Exterior Designs
by Mike Thomas

3D Architectural Rendering has given new meanings to create innovative architectural designs as many of new techniques are used at the present time. Various pre visualization techniques have created a sea change in creation of architectural designs. In the past time there were not such techniques available that allow you to visualize your future interior and exterior looks. But in the modern world 3D Architectural Rendering allows you to beautify your interior and exterior designs.

3D Architectural Rendering enabled us to get better visualization, better layout designs, efficient design management and seamless workflow within less possible time. Latest software like AutoCAD helping to get error free interior and exterior models and this kind of much software are available. Interior designers, architectural firms, builders and contractors are using various kind of software like 3D max, ArchiCAD, Adobe Photoshop and revit architecture. In other way we can say that these kinds of software are real backbone of architectural industry. For Architectural 3D rendering services are used to get targeted architectural design in moving objects for clear visualization.

Mainly in 3D rendering architects create 3D models with moving objects that allows user to view all the angle of future building. It also allows user to apply various thoughts in many ways. It also improve quality of architectural design, communication between user and architect so in other way we can say that it works like bridge between architects and real estate developers, interior designers and builders.

Basically architectural rendering is the best technique to beautify your home interior, restaurant interior and office interior. So it becomes most emerging powerful technique for pre visualization. 3D rendering involves real life elements like colors, textures, lighting, furniture, floor designs, shades, parking and wall frames that look like real on your computer. It can be applied for various types of buildings like residential, commercial, institutional, hospitals and other high rise buildings like sky scrapers.

Architectural 3D Rendering offers benefits like superior quality, accurate interior 3D models, error free architectural design and clear visualization. It mainly includes interior rendering, exterior rendering, 3D furniture rendering and product rendering.

Interior 3D Architectural Rendering: Quality Interior Design For Sure
by Mike Thomas

Effective interior design of any structure is the most impressive feature of any building project, be it a residential project or commercial building project. It's the inner look that makes a difference between an ordinary and an extraordinary building design. Therefore interior 3d architectural rendering is becoming more and more popular in the architecture industry nowadays.

Now the most common question that must arise in anyone's mind is: what is 3D interior design and what interior 3D architectural rendering can do? 3D interior design is a set of detailed architectural drawings of any building's interior look. It gives a specific idea about building's inner look, about how it will look when it gets completed. Talking about interior 3D architectural rendering, it is a part of 3D rendering which deals with performing accurate 3D interior design.

It can be of great use for builders, architects and engineers as it will make their job easier. What these professionals want is detailed information about proposed building's architectural design and plans in minimum time.

Interior 3D architectural rendering does exactly the same. It contains following information:

* 3D interior design, 3D house interior plans
* Residential home interior design
* Office interior design
* Furniture interior rendering
* 3D architectural rendering, 3D interior rendering design
* Interior architectural rendering samples
* 3D kitchen design, 3D lighting rendering
* 3D floor plans, interior design plans and drawings

All these information are well expressed in interior 3D architectural rendering and it can prove to be an excellent option for achieving better success in short time. Also what makes it a more preferred option is that it is totally a computerized process. So if a time comes when you have to modify your architecture design and patterns, then it is quite easy to accomplish this task as it is completely digital.

So from above we can conclude that interior 3D architectural rendering is a very useful option for quality interior design for any building types such as residential, commercial and industrial buildings for sure.

What Is Rendering

''Where do architects and designers get their ideas?'' The answer, of course, is mainly from other architects and designers, so is it mere casuistry to distinguish between tradition and plagiarism?
Stephen Bayley

A building is akin to dogma; it is insolent, like dogma. Whether or no it is permanent, it claims permanence, like a dogma. People ask why we have no typical architecture of the modern world, like impressionism in painting. Surely it is obviously because we have not enough dogmas; we cannot bear to see anything in the sky that is solid and enduring, anything in the sky that does not change like the clouds of the sky.
Gilbert K. Chesterton

A doctor can bury his mistakes, but an architect can only advise his clients to plant vines.
Frank Lloyd Wright

A modern, harmonic and lively architecture is the visible sign of an authentic democracy.
Walter Gropius

A structure becomes architectural, and not sculptural, when its elements no longer have their justification in nature.
Guillaume Apollinaire

Ah, to build, to build! That is the noblest art of all the arts. Painting and sculpture are but images, are merely shadows cast by outward things on stone or canvas, having in themselves no separate existence. Architecture, existing in itself, and not in seeming a something it is not, surpasses them as substance shadow.
Henry Wadsworth Longfellow

All architects want to live beyond their deaths.
Philip Johnson

All architecture is great architecture after sunset; perhaps architecture is really a nocturnal art, like the art of fireworks.
Gilbert K. Chesterton

All fine architectural values are human vales, else not valuable.
Frank Lloyd Wright


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