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Illustrations Design   |   Architectural And Design


How to Become an Architectural Illustrator

By John Kordela

As an illustrator I first began my career acquiring skills in fine art. A background studying traditional painting, drawing, design, and color theory is what can give you the edge you need to stand out among talented illustrators in this industry. Many artists today still offer traditional paintings or drawings, but these are quickly becoming replaced with high tech computer renderings and 3D modeling.

By also studying CG Illustration you may find ways to simulate hand drawn or water color paintings in addition to creating more photo realistic visuals. After learning 3D Modeling and Animation, I went on to study undergrad courses for an architectural degree and work for a builder. Here I learned technical drafting skills and building methods. This is very important to understand the building process and terminology in order to be able to read plans and communicate with architects, builders, and real estate agents.

After working for architects and building developers for several years, I opened my own freelance design studio. These entry level jobs brought me hands on experience working with city public officials, real estate agents, talented designers, and building developers on site. To be able to communicate and understand the needs of these key professionals was a priceless skill to learn what was necessary to open my own studio.

I am now able to serve the needs of other industry professionals mostly from my computer, while only visiting certain job sites or clients for very specific detailed or large projects. One of the main skills I had to learn outside of school was the ability to communicate the benefits of what architectural illustration can do for others in order to earn the interest of clients. Students can often focus solely on the detail of their craft through refining their artistic and technological skills, and this can easily distract them from the networking that is incredibly important in order to attract clients.

It can be incredibly challenging to find work if you cannot communicate and market yourself to professionals that need your services. Because this is a very specialized field, anyone interested in pursuing it as a career must learn to convey to others all that they have to offer. Architectural illustrators must let their clients know how these skills can make them more money and increase sales.

In addition, the expansion of sustainable and "green" building methodologies has created another huge market looking for 3D modelers to help explain how the new technology works through renderings and animations. Various industries in related fields are also seeking the skills of 3D modelers and technical illustrators for furniture, medical, and retail product design.

Overall, architectural illustration is a very valuable asset to the industry. It is a specialized niche to belong to, but meets a specific demand from a progressive industry that is striving for a lighter footprint on the environment. Regardless of the economy being good or bad, visualization of a project promotes better communication, more efficiency, and less waste in the building process. It is invaluable to "Green" building, and more importantly, on survival in a tough economy.




Architectural Design - Past and Future Tense

By Cristian Ignat

In the past, architectural rendering meant hand painting an architectural structure on a flat surface which was, then, colored and lit. Such illustrations weren't available for anyone and it involved high quality artwork. To make things even worse, it was equally difficult to find a good illustrator at that time. Another downside was the fact that, if changes had to be done, those renderings were extremely hard to alter. Very often they were found inaccurate, although blame didn't always fall on the illustrator.

In the present, things stand quite differently. Architectural renderings are now made using the computer. 3D architectural renderings are, in fact, images of virtual reality scenes produced with complex calculations with the aid of the computer. What's interesting is that 3D computer generated images have existed since the early 1990's. this technology was considered to be state-of-the-art. Still, the time needed to create one architectural image took longer than hand-making it and the end-result was considered to be dull and stale. Regardless of the skills of the operator, the images weren't as realistic as they are today.

Computer rendering involves a wide variety of specialists, from animators to modelers, character animators, texture and material builders, lighting experts and IT personnel. The latter category is believed to be the most important, as it is they who keep the hardware up and running. Hardware was one of the biggest issue in the past, since such renderings require more processing power than one would normally use.

Nowadays there is a high demand for computer generated images, CAD rendering, architectural design, animation and 3D walk through. Consequently, a decline in demand for hand painted architectural illustrations has been reported. In reality, the traditional market for hand-made drawings will never disappear, even if 3D architectural rendering is here to stay.




Architectural Design - An Efficient Way to Boost Sales

By Cristian Ignat

Many companies may start to wonder how can architectural rendering services be of help to them. The truth is that what separates a company from the other is how well the master the art of selling. This being the case, when a company has to make a presentation, it needs to advertise its product or service in such an appealing manner so that prospective customers can be instantly persuaded. This is where 3D rendering, 3D walk-through and animations enter the stage.

Who wouldn't like to have a sneak preview of how his office building will look like without having to actually go on the premises of the construction site? Who wouldn't like to visualize how different floorings will go with the rest of the living-room before making any purchase decision? The reality is that we all would and luckily, it becomes easier by the day to do so. Nowadays, 3D computer rendering and walk through are important selling concepts when it comes to architectural design.

Several important conceptual tools are incorporated into the design process through computer rendering services. What architectural visualization does is offering numerous design options to be explored and solved before the building process begins. This way, landscaping, neighborhoods, buildings and structures can be easily customized, built according to clients' specifications months before the actual building starts.

Some architectural rendering services include 3d modeling, 3d interior, 3d exterior, photomontage renderings, 3d architectural products, 3d house plans, 3d animations and walk-through. They are done in realistic color renderings but can also be textured or conceptually sketched in black and white.

Although computer rendering can be considered somewhat costly as opposed to traditional illustrations, the time factor has to be taken into consideration as well. Manually illustrating is very time consuming not to mention the additional materials that need to be purchased - colors, paint, brushes etc. Furthermore, the impact of 3D presentations is much more significant compared to manually drawn illustrations and models.




Sell Faster and Make More Money With Architectural Renderings

By John Kordela

Architectural illustration can create a three dimensional looking structure for others to see before it is built. It allows those who cannot visualize the outcome to see it before hand. This can prevent very expensive mistakes in both large and small developments.

A lot of money is spent when designing a building, however, very few people understand what it will look like until it is too late to make changes. The price of a rendering is a very small investment when compared to the large percentage of budgets that go into the design aspect of any building. This small portion of the overall budget can bring big returns for the higher perception in value that it creates.

Often architects and builders need to present their projects to investors and clients whom do not understand or read design plans clearly. This is where an architectural illustrator can convey a project so that others can visually understand what it will look like ahead of time. This can greatly alleviate miscommunication between builders, architects, and their clients.

This can also leave room for more improvements or upgrades that can be done with a variety of renderings for clients to choose from. Overall, architectural renderings can increase the value of your project and bring you more money for your designs and your time. With modern technology, there are also a variety of different levels of renderings to choose from. For those with a smaller budget, computer modeled designs can be done with basic landscaping and an elevation view.

For those with high end projects, there are highly refined interior and exterior visual representations that can be made to create a staged look and feel as though the project is already built. These can include high end accents such as lighting, romantic or eco modern landscaping, high end appliances, cars, and a variety of people from working professionals to family scenes with mothers and their children.

Even a basic rendering creates a quicker higher priced sale. This concept is similar to the benefits of home staging. It is a known fact that staged homes sell faster than ones that are not. This is because buyers need a visual representation literally spelled out and created for them. They need to see the use of space to understand its value and what it can do for them.

Most illustrators are available through freelance studios and this can give you more freedom to choose from a variety of styles without having to carry additional employees. Many of these artists use the more traditional style of hand drawn or painted illustrations.

However, a quality computer modeled rendering can offer you a more modern realistic impression of your project. Also an artist specializing in 3d computer generated renderings can usually produce faster turnaround times with an expensive looking illustration at any budget. By painting a picture you can conceptualize your ideas to others, excite buyers, clients, and investors by winning over their approvals with a realistic representation of your vision.

 


Architectural And Design
 

At moments of great enthusiasm it seems to me that no one in the world has ever made something this beautiful and important.
 M.C. Escher

I am essentially a painter of the kind of still life composition that communicates a sense of tranquillity and privacy, moods which I have always valued above all else.
 Giorgio Morandi

A sincere artist is not one who makes a faithful attempt to put on to canvas what is in front of him, but one who tries to create something which is, in itself, a living thing.
 William Dobell

The holy grail is to spend less time making the picture than it takes people to look at it.
 Banksy

To become truly immortal, a work of art must escape all human limits: logic and common sense will only interfere. But once these barriers are broken, it will enter the realms of childhood visions and dreams.
 Giorgio de Chirico

Our society is run by insane people for insane objectives. I think we're being run by maniacs for maniacal ends and I think I'm liable to be put away as insane for expressing that. That's what's insane about it.
 John Lennon

The music that really turns me on is either running toward God or away from God. Both recognize the pivot, that God is at the center of the jaunt.
 Bono

There's no retirement for an artist, it's your way of living so there's no end to it.
 Henry Moore

You come to nature with all her theories, and she knocks them all flat.
 Renoir

Iím not an abstractionist. Iím not interested in the relationship of color or form or anything else. Iím interested only in expressing basic human emotions: tragedy, ecstasy, doom, and so on.
 Mark Rothko

Painting is so poetic, while sculpture is more logical and scientific and makes you worry about gravity.
 Damien Hirst

Reason is powerless in the expression of Love.
 Rumi

The true work of art is but a shadow of the divine perfection.
 Michelangelo

Believe it or not, I can actually draw.
 Jean Michel Basquiat

Man can't do without God. Just like you're thirsty, you have to drink water. You just can't go without God.
 Bob Marley

O great creator of being grant us one more hour to perform our art and perfect our lives.
 Jim Morrison

 
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