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Illustration Designer   |   Architectural And Design

What's Missing in 3D Illustration - Conversational Online 3D, Animation and Rendering

By Andy T Zhang

Does your website and online marketing campaign "communicate" with the visitors or just "talk"? With blogs, Twitter, Facebook, and other modern website technologies, it is easier to "communicate" online than ever before. However, does your 3D content "communicate"?

If the 3D online content doesn't "communicate", you miss a great opportunity! This is especially true for the companies whose core marketing information is graphic based.

"A picture is worth a thousand of words." How about the "communicational picture"? It will be worth a thousand of dialogues!

The "communicational picture" will streamline entire online market campaigns, an ideal marketing strategy for companies involved in real-estate, appliances, rental and travel services, etc.

What is the "communicational picture or 3D"? The short answer is interactive 3D.

We are all familiar with 3D, which includes 3D rendering, animation/fly-through, pictures, etc. All of those belong to the category of traditional "talk" orientated 3D.

Interactive 3D is the virtual replica of real physical worlds which either already exist or will be built in the future. It also has the ability to accurately simulate structures that would be near impossible to build in the real world for the exploration of future technologies. Good interactive 3D has all the traditional 3D functions listed above but can also "communicate". It can be either online or offline only. Here we will only concentrate on the online interactive 3D.

Interactive 3D not only shows the imaging, but more importantly shows the functions. Interactive 3D is used in two major areas:

Real Estate Properties which include buildings, structures, room space and landscapes, etc
Products which include household appliances and industry equipments.

The purposed can be for:

Marketing and sales
Evaluation and design improvements
Training and simulation

For buildings and landscapes, the user has the luxury of being able to go inside and out of the property as if they are visiting the site in person. Every little detail, including possible floor plans, colors, textures, and all other options can be seen in real time from any viewpoint with the feature of on-the-fly picture capture. This eliminates the worry about huge costs associated with the number of rendering or animations that needs to be created in order to cover all viewpoints. Companies can initiate marketing campaigns, rental plans, and promotional services long before the building is even built. Additionally, the service can be used as a lifelong building management and sales tool, aiding in the city's approval and fundraising opportunities.

An Interactive 3D property is like having a team of dedicated sales and a property manager for the customer 24 X 7. Also, features allow potential buyers/renters to pre-qualify themselves and prepare the documentation right from their fingertips!

For the product, users have a 720 degree (not just 360) view of every item and detail. A personal interactive experience is provided with features that allow customers to zoom in/out, push buttons, open boxes, move objects/appliances, exploring the full functions of items. Alternative options for colors, styles, and arrangements can even be changed on the spot to see how each may fit their particular environments. No longer will users have to struggle with abstract and hard to understand text descriptions.

This like having a dedicated engineer, consultant, or trainer available all times for customers.

Here are four additional examples:

Example one: cabinets. The customer can select virtual cabinets either online or in the showroom with every possible combination, colors, and textures. They can even open the cabinet door, cut the cabinet in any section to examine the joints, workmanship, etc. After proper adjustments and selections, they put the final cabinets into certain styled room to find the perfect fit.

Example two: the builder can show their potential client virtually just as if they are walking through the physical site. Insulation details, workmanship, different materials/textures/color options can all be seen by embedding related pictures, animations, video clips, and voice descriptions all in one place.

Examples three: meeting room and resort. The potential client can "walk through" the meeting spaces and virtual buildings, evaluate different room layouts, and plan activities ahead of time. When the client arrives at the destination, they are already comfortable with the environments and have an idea of where they want to spend their time/money, decreasing buyer's remorse and increasing customer satisfaction.

Examples four: outdoor landscape. The potential client can "walk through" the virtual yard, view the countertops, grills, tables, chairs from any degree and any angle, from a detailed perspective or an overall layout. It is like having a 24 X 7 X 365 show room with availability at any time.

Interactive 3D allows for a transformation from "push" to "pull", "explore" to "experience" for marketing, sales, and training. With the technology of virtual products, demonstrations can be done at much lower costs, passing on the savings to consumers and dramatically increasing revenue and customer satisfaction. Additionally, the immediate need for physical samples can also eliminated for logistical purposes.

Interactive online 3D doesn't replace personal contacts but enhances it. The experience will encourage and allow prospective customers to prepare, prequalified themselves, ask more intelligent questions when they go to store, interact more comfortably with sales, and even continue their own exploration. Studies show that people are more likely to visit physical sites after viewing the good online, leading to an increase in the chance of purchase. This enable sales to handle more inquiries, reduce operation costs, and greatly increase the sales efficiency and customer satisfaction.

How expensive is Interactive Online 3D? It depends how and who you work with, just like any other technology. One thing is for sure, it is no longer a luxury. The cost is very comparable with traditional illustration and occasionally can be attained for less. This is especially true when comparing the total cost of 3D content creation for the different purposes. The 3D content is extremely flexible and can be implemented for multiple usages if done right, such as printing materials, CDs, emails, etc. with minimal or no content redevelopment.

What should you watch out when working with 3D illustration? What kind of questions should you ask when communicating with 3D content creation service providers? We will talk about those in separate articles.

Floor Plan - Making an Informed Purchase

By Rohini Sood

An architectural rendering or architectural drawing or architectural illustration, is the artwork of an architecture illustrator, architect, web designer or multimedia designer with the purpose of representing proposed design of an architectural structure. Using architectural rendering allows you to visualize a structure with basic layout of windows and doors.

Generally, an architectural rendering includes the following:

o Floor plan, 3D house plan

o Interior architectural renderings

o Architectural renderings of apartments and condos

o Exterior architectural renderings

o Photomontage architectural renderings

o 3D visualization and architectural visualization

o Walkthroughs or flythrough

o Animated architectural illustration

Floor Plan: A floor plan shows all the interior, exterior walls and partitions with each wall and window location.

Benefits of a Floor Plan

1. The ability to view the property in an animated format can avoid so much wasted time. Viewing a Floor plan can assist you in deciding if a property is worth a view. Home owners use plans when considering the potential of bathrooms or extensions.

2. Providing a floor plan to prospective buyers helps them make quick and better decisions at every stage of the sale.

3. Plans help them quickly identify which properties are of most interest to them.

4. A floor plan can clarify homes special features.

5. If a potential purchaser wants some alterations, a floor plan can help evaluate the feasibility of any options.

Floor Plans are available in a range of choices including:

1. Beach house plans

2. Country style house plans

3. Luxury house floor plans

4. Victorian style house plans

5. Ranch style house plans

6. Log home floor plans

7. Farm style house plans

Choosing the Perfect Career - Ideal Occupations For Blues

By Nathan Bryce

According to the Insight Temperament System, Blues enjoy jobs that allow them to concentrate on people and relationships. They're drawn towards occupations that focus on service and the health and welfare of other people. They work best in warm, supportive, harmonious environments where workers are free to cooperate and communicate with each other. Blues are imaginative, enthusiastic, and concerned about the personal welfare of those around them. They dislike competition, conflict, bureaucracy, and domineering authority figures. They promote creativity, flexibility, individuality, and personal expression.

Business: Advertising specialist, Communications director, Consultant, Counter sales, Fund-raiser, Human resources manager, Job analyst, Marketing consultant, Nonprofit organization director, Receptionist, Sales manager, Small business executive

Communication: Columnist, Copy writer, Creative writer, Editor, Journalist, Newscaster, Novelist, Playwright, Poet, Public relations specialist, Publicist, Reporter, Screenwriter, Speech writer, TV producer, Writer

Counseling: Career counselor, Conflict resolution specialist, Employee assistance counselor, Job placement counselor, Mediator, Mental health counselor, Moderator, Natural/holistic health advisor, Personal counselor, Personnel director, Psychologist

Creative arts: Actor, Architect, Artist, Cartoonist, Decorator, Designer, Entertainer, Illustrator, Inventor, Music composer, Musician

Education: Art teacher, Dean of students, Educational consultant, English teacher, Facilitator, Guidance counselor, Health teacher, Humanities teacher, Librarian, Music teacher, Pastoral counselor, Preschool teacher, Researcher, Social science teacher, Special education teacher, Staff development trainer, Religion, Choir leader, Church leader (minister/rabbi/priest), Church worker (monk/nun/volunteer), Charitable functions director, Missionary, Religious educator

Service: Conference planner, Flight attendant, Health care administrator, Hotel services worker, Leasing agent, Recreational director, Recruiter, Rehabilitation worker, Restaurateur, Social scientist, Social services worker, Tour guide, Travel agent

If you're not sure if you are primarily a Blue, Gold, Green, or Orange personality type, then check out the FREE TEST at http://gaininginsight.com/ where you can learn more about human temperament. When you subscribe to the free blog, you'll also receive a number of bonus tips and strategies for finding more success with the people in your life, both at home and in the workplace.

Architecture and Different Design Phases

By Faisal Farrukh

Architecture is a process of creating different structures. It wouldn't be wrong to suggest that architecture is an imaginative art where an architect uses his imagination to create outstanding structures. But, it is also important to mention that architecture is not all about imagining something but there are certain scientific rules involved in the process of creating different structures.

People need an environment to live in and that's where architecture comes into use. People need places to live, eat and relax but they can not create everything on their own. They need someone who knows how to create structures according to the scientific rules and that's when a student of architecture helps them.

In architecture, it is the duty of an architect to combine different design options to create a building while staying within the budget. Since budget constraints can create a problem, it is important for architects to plan everything within a limited budget. What it means is that architecture is not all about building a structure but it is also about knowing how much money you need to complete a project.

When you will delve more into the details pertaining to architecture, you will find that everything moves in systematic way. Producing a work of architecture is not the easiest of jobs. There are so many complications and technical details that have to be considered before starting the whole construction process. Generally, the process starts with the creation of schematic design. This is the first phase where preliminary design sketches are made by the architect. The list of proposed materials and products is also prepared in this phase.

After this architecture phase, the next phase comes which is all about design development. This is the phase where sketches made in previous phase are converted into real drawings. This phase also involves checking requirements set by regulatory agencies. With the completion of this second architecture phase, a complete project plan is obtained.

After the full development of design, the next step is to develop project manual. This manual contains information about the final specifications. This is the phase where such documents are prepared which work as legal documents. After this particular architecture phase, it is the time now to get all important products and materials to start construction work.

Though the whole architecture process seems simple but it is not. In fact, the first phase of architecture is full of several complications that arise during the creation of design sketches. All other architecture phases have different things to consider. Due to the complications involved in all architecture phases, it is easy to deduce that you need an expert architect to get a great architecture structure.


Architectural And Design

At moments of great enthusiasm it seems to me that no one in the world has ever made something this beautiful and important.
 M.C. Escher

I am essentially a painter of the kind of still life composition that communicates a sense of tranquillity and privacy, moods which I have always valued above all else.
 Giorgio Morandi

A sincere artist is not one who makes a faithful attempt to put on to canvas what is in front of him, but one who tries to create something which is, in itself, a living thing.
 William Dobell

The holy grail is to spend less time making the picture than it takes people to look at it.

To become truly immortal, a work of art must escape all human limits: logic and common sense will only interfere. But once these barriers are broken, it will enter the realms of childhood visions and dreams.
 Giorgio de Chirico

Our society is run by insane people for insane objectives. I think we're being run by maniacs for maniacal ends and I think I'm liable to be put away as insane for expressing that. That's what's insane about it.
 John Lennon

The music that really turns me on is either running toward God or away from God. Both recognize the pivot, that God is at the center of the jaunt.

There's no retirement for an artist, it's your way of living so there's no end to it.
 Henry Moore

You come to nature with all her theories, and she knocks them all flat.

Iím not an abstractionist. Iím not interested in the relationship of color or form or anything else. Iím interested only in expressing basic human emotions: tragedy, ecstasy, doom, and so on.
 Mark Rothko

Painting is so poetic, while sculpture is more logical and scientific and makes you worry about gravity.
 Damien Hirst

Reason is powerless in the expression of Love.

The true work of art is but a shadow of the divine perfection.

Believe it or not, I can actually draw.
 Jean Michel Basquiat

Man can't do without God. Just like you're thirsty, you have to drink water. You just can't go without God.
 Bob Marley

O great creator of being grant us one more hour to perform our art and perfect our lives.
 Jim Morrison

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