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Architectural Presentation


Posters As Architectural Presentation Boards

By Seth Luca

Architectural presentation drawings are crucial and need to make the right impression. They usually serve as marketing materials that architectural firms use to sell their design services to clients. Clients usually decide on employing an architectural firm's service based on the impression clients gather from the initial presentation drawings.

Drawings can be presented in a variety of ways but in architectural presentations, large scale formats are usually prepared to establish scale relationships of the design. Architects usually print poster sized drawings using in house office printers. For a small scale firm with no in-house resources, online printing companies can provide convenient, fast and reliable poster printing services. Some uses of poster printing in architecture include:

o Posters as Concept Boards- Concept boards illustrating the architectural theme, design inspiration or concept are usually printed as posters.

o Posters as Schematic Presentation Drawings-Schematic or study drawings are usually also printed as posters to illustrate initial studies done by the architectural firm. These schematic drawings are usually fully rendered and show building site or environmental factors that affect the proposed building design.

Poster printing services can accommodate various architectural printing needs. Customers can select from the list of standard poster print sizes that corresponds to a specific architectural scale and formatted paper size. Presentation drawings are usually fully rendered using graphic design software such as Adobe or Corel Draw. Online printing companies today accept customized designs done on these design platforms. Some companies are even prepared to offer digital layout services and free digital proofing before actual printing. Online printers use full color digital printers that can print one to 50 sheets. Rush print jobs are offered and can be printed as fast as one day later. For added convenience and value, some poster printing companies offer mounting services on gator boards, ready for presentation. Online printers usually print posters with a matte or high gloss finish, for a polished, professional look.

The Point Most Architectural Engineering Marketing Presentations Miss

By Anthony Crocamo

Your proposal has been shortlisted, the presentation scheduled, the big day arrives. And how do most business professionals begin their presentation?

"Good morning, my name is Noah Clue, I represent the Consolidated Confederated Architects and Engineers Incorporated and we are very excited about the xyz project..."

Can we be more boring? Consider these simple facts. You are addressing a group who has an agenda in front of them, an agenda that likely includes your name and the name of your firm. In addition to the agenda, you and every member of your presentation team is wearing a name badge that can be read from across the street. And finally, consider that the group you are presenting to knows very well who you are and what firm you represent because, after all, they invited you there.

Do you think they don't know who you are, what firm you represent, and what project you are interested in? Then why oh why oh why do so many presentations begin with the pointless repetition of these boring details.

But wait, there's less...

Not satisfied with wasting the opening moments of the presentation most firms then drone on about how great they are.

What a waste of words. The client doesn't want to hear your litany of past experience again. They shortlisted you and several competitors thereby demonstrating that they believe each shortlisted firm could do the work. Take their word for it. Your qualified to do the work or else you would not be there.

The point most A/E presentations miss is that the presentation isn't about you, it's about them. Talk to the client about the client and about their project. Say you began the presentation with: "Congratulations, you are about to begin an exciting project." What would happen?

If nothing else, that would set you apart from the other firms competing for the work. Make the entire presentation about the client. What does the client hope to accomplish? What are their greatest fears? How will hiring your firm help them reach their goals and avoid their fears? Answer those questions in your presentation and your competitors who continue to talk about themselves won't stand a chance.

Less about you, more about them; that's the surest path from shortlist to contract.

Architectural Animation As Useful Equipment For Architectural Industry

By Kelvin B Aniston

Architectural animation is basically a short architectural movie created on a computer. A computer generated building is created along with landscaping and sometimes moving people and vehicles. Computer 3D animation refers to the work of creating moving pictures in a digital environment that is three-dimensional. So, the careful operation of 3D models within the 3D software, which will give the misapprehension of movement, is called animation and it is based on how we manipulate the objects.

In India, there are lots of 3d animation company's are available with latest animation techniques to an extremely realistic with their highly skilled staff for animation industry. They provide accurate 3D architectural animation services at the cheapest price model with their specialism in 3D Walkthrough, Architectural Animation, Architectural Rendering, 3D Animation and 3D rendering.

Architectural animation and architectural rendering are two different things because in architectural rendering single image is taken from a single camera point of view and in animation there is a series of hundreds of images made by a moving camera. When these thousands of images are collected and played back then they produce a movie effect much like a real movie camera except all images are synthetically created by computer.

Architectural animation is very helpful in building construction because it gives an appropriate idea to the customer that how their project will look after completion of construction process. With the help of architectural animation you can view particular construction point for your project more clearly from different angles because you can have visual presentations for whole building, landscape projects, exteriors and interiors.

Architecture is a huge field and animation is the main part of it and that's why expert animators are also preparing them selves to go along with the industry by applying their spotlight in preparation of 3D project modeling of the 3D house plans, 3D building plans, 3D construction plans, industry 3d modeling and 3D floor plans to have better idea about their entire project.

Powerpoint Epiphany - Avoid the Most Common Presentation Flaw

By Anthony Crocamo

What is the PowerPointŪ epiphany that will end the misuse of the popular slide presentation software? The answer is in the three simple statements below.

We use PowerPointŪ to create slides.
Slides are a visual tool. Visual.
What do we display with this visual tool? Text.

Not just a touch of text but line after line of words on slide after slide. We include lists, bullet points, sentences, even paragraphs. We've seen slides filled with text and numbers from edge to edge and from top to bottom. We've seen slides dense with text with a couple of graphics thrown in to dress them up. But a text heavy slide can't be improved by graphics that compete with, and lose to, row upon row and column after column of text.

PowerPointŪ pesentations fail because we take this visual tool and we use it to display documents.

I came across this forehead slapping 'aha' moment while reading the excellent antidote to poisonous PowerPointŪ presentations--Beyond Bullet Points (Microsoft Press, 2007) by Cliff Atkinson.

The premise of the book is that PowerPointŪ is a visual tool that should not be cluttered with text and graphics. To be effective, each slide in the presentation should have a main premise stated simply and one compelling graphic that underscores the premise. That's it; one thought expressed in one short sentence and one graphic to illustrate and support that thought.

No lists, no bullet points. The presenter provides the details; the PowerPointŪ provides the nub of the concept.

Beyond Bullet Points offers great detail on how to organize and create slides that tell a story in a simple, compelling, and logical manner. It offers a radical departure from the ordinary PowerPointŪ Presentation format, and when you consider the effectiveness of most PowerPointŪ presentations, a radical departure is exactly what is needed. The entire Beyond Bullet Points presentation process is explained in full, illustrated with effective examples, and backed up with compelling research.

After reading Beyond Bullet Points I'll never approach a PowerPointŪ presentation the same way again as a presenter or as an audience member. Neither will you.

What Is Rendering

''Where do architects and designers get their ideas?'' The answer, of course, is mainly from other architects and designers, so is it mere casuistry to distinguish between tradition and plagiarism?
Stephen Bayley

A building is akin to dogma; it is insolent, like dogma. Whether or no it is permanent, it claims permanence, like a dogma. People ask why we have no typical architecture of the modern world, like impressionism in painting. Surely it is obviously because we have not enough dogmas; we cannot bear to see anything in the sky that is solid and enduring, anything in the sky that does not change like the clouds of the sky.
Gilbert K. Chesterton

A doctor can bury his mistakes, but an architect can only advise his clients to plant vines.
Frank Lloyd Wright

A modern, harmonic and lively architecture is the visible sign of an authentic democracy.
Walter Gropius

A structure becomes architectural, and not sculptural, when its elements no longer have their justification in nature.
Guillaume Apollinaire

Ah, to build, to build! That is the noblest art of all the arts. Painting and sculpture are but images, are merely shadows cast by outward things on stone or canvas, having in themselves no separate existence. Architecture, existing in itself, and not in seeming a something it is not, surpasses them as substance shadow.
Henry Wadsworth Longfellow

All architects want to live beyond their deaths.
Philip Johnson

All architecture is great architecture after sunset; perhaps architecture is really a nocturnal art, like the art of fireworks.
Gilbert K. Chesterton

All fine architectural values are human vales, else not valuable.
Frank Lloyd Wright


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